Sales & Marketing Functions in Tourism

• Responsible for group and convention sales
• Promotions, banquets, rate setting, travel trade sales, advertising, research and public relations
• Marketing:- Knowing the competition, Researching the customers' need and wants, Designing a product and service
• Sales:- Bidding for conventions, Corporate meetings, Other multiple reservations
• Public Relations:- Creating a favorable image for the property - cultivating contacts with travel writers, editors, etc. News released, press kits and promotions are part of public relations